Gyuri Lee is a space branding designer specialized in creative & strategic thinking, brand strategy, and brand experience design in space. Gyuri has a deep interest in space branding because people experience brand values through the elements in space. Her goal as a space branding designer is to create branded experiences for commercial spaces so that people can feel a brand and its message naturally with all of their five senses. Now, she is trying to reshape her career path by adding spatial practices to strategic thinking and visual communication design skills.
Discipline: Experience Design, Brand Design
Year of graduation: 2021
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